When you order branded workwear, the first thing we need is your logo. The file you send affects how quickly we can set it up and how sharp it looks on the garment. You do not need to be a designer to get it right. You just need to know which file to look for.
Vector files: the best option
A vector file is drawn with lines and shapes rather than pixels, so it can be scaled to any size without going blurry. Common vector formats are .ai, .eps, .svg and some .pdf files. If whoever designed your logo gave you a pack of files, look for one of these first.
Image files: usable, with care
Image files such as .png and .jpg are made of pixels. They work if they are large and clear, but a small image, such as one copied from a website or email signature, can look soft or jagged when enlarged. A .png with a transparent background is usually better than a .jpg with a white box around the logo.
| File type | Examples | Good for |
|---|---|---|
| Vector | .ai, .eps, .svg, vector .pdf | Every method and every size |
| Large image | High-resolution .png or .jpg | Often usable; we will check it |
| Small image | Website or social media logos | Ask us about the options |
Colours
Screens show colours differently, so if your brand has set colours, send the references (for example Pantone numbers) with your file. For embroidery, colours are matched to thread shades, and for print to ink or transfer colours. Our workwear colour guide covers how logos look on different garment colours.
Embroidery has extra steps
Embroidery needs your logo turned into a stitch file, a process called digitising. Very fine detail and tiny text may need simplifying to stitch cleanly at chest size. See logo digitising explained and embroidery vs print.
A quick checklist
- Look for a vector file (.ai, .eps, .svg or .pdf) first.
- If not, send the largest, clearest image you have, ideally a .png with a transparent background.
- Include your brand colour references if you have them.
- Say where on the garment you want the logo. See our logo placement guide.
- Check the proof carefully before approving.
The short version
Vector files are best, large clear images are often fine, and small web logos need checking. Send your file and colour references, and we will advise and send a proof before anything is made.
